Despite over 50% of music industry professionals seeing a 100% drop in income during the pandemic, creatives have continued to inspire and demonstrate their importance in an era of such insecurity. Offering far more than solace in a time of intimate isolation, the arts have remained at the heart and soul of our communities – even if it has to be enjoyed through a screen, rather than on a stage.
AiDU is a new platform designed to offer artists the chance to perform in beautiful spaces with an award-winning production team
One of many new projects deserving of applause is AiDU. Dreamt up by Shambala’s arts, community and environment not-for–profit The Kambe Foundation, AiDU is a new platform designed to offer artists the chance to perform in beautiful spaces with an award-winning production team, whilst raising funds for front and back of house industry professionals.
‘Whilst major artists are still able to cash in on streaming and sales through lockdown, this is not the case for less prolific artists, who traditionally rely on touring the festival circuit or small venues to make a living.
‘AiDU was designed to showcase amazing artists with the quality they deserve (there are only so many glitchy, partially muted bedroom livestreams people can handle!). The purpose of this is to get these artists in front of new audiences – who are encouraged to donate throughout the performance. These donations are then split between the artists and the production crew who work on the shoot’.
– Becka Whitely, Shambala
The platform first caught our eye through its collaboration with Bristol’s much-loved venue The Jam Jar. Now gearing up for its 4th episode, the refreshingly good quality stream has everything from live performances, spoken word poetry, DJ battles and animations.
Taking the stage this Sunday is Bristol’s first poet laureate, Miles Chambers
Taking the stage this Sunday is Bristol’s first poet laureate, Miles Chambers. The internationally renowned cultural commentator, slam champion, playwright and broadcaster has captured the hearts and minds of many and is a true visionary. Running from 8-10pm, the evening will also showcase local jazz-hop superstars Binbag Wisdom, DMC World DJ champion Mr Switch and more.
Live from The Jam Jar – Ep 4 Trailer
After a fantatsic time with Mokoomba last night, we've got little teaser of what's next to whet your whistles. AiDU Presents: Live from The Jam Jar (Ep 4) will broadcasting at 8pm this Sunday (19th)! Tune in here on Facebook or over at the aidu.tv website for:📺 Musical delights from Binbag Wisdom and Batch Gueye📺 Spoken word from Bristol's first poet laureate Miles Chambers.📺 What happened Rozi Plain met Simon Panrucker's computer📺 More animated oddities from Trago Studio📺 Interviews and chatter from Lal Muttock & Polly Barsby.All this we do for your viewing pleasure, and for the live music industry which fighting for its life. We have to do whatever we can to protect it. Live music is way too important to lose. That's why throughout the show, we'll be asking you to donate what you can – all donations will go to the featured artists and production crew, with any surplus being split between Music Venue Trust, Start With Culture, Help Musicians and In Place of War.#LetTheMusicPlay.Posted by AIDU on Thursday, July 9, 2020
‘The Jam Jar is incredibly proud to be working alongside one of our favourite festivals on this project,’ says the Jam Jar’s Hadie Abido. ‘In our formative years, we drew great inspiration from the strong ethical stance Shambala takes when it comes to its impact, so to work alongside them to deliver a creative project is very exciting for us.
Being involved in AiDU has been a lifeline to our team
‘Being involved in AiDU has been a lifeline to our team throughout this crisis, feeling like we have a sense of purpose when job opportunities are so scarce has really kept us in good spirits. The team we have formed to deliver the show are fantastic in every way and it has been an absolute pleasure to work alongside them over the past few months.’
Although created in a reaction to the damage caused by the pandemic, AiDU the platform is here to stay. They’d love to hear from artists and other event partners who would like to use the platform to showcase their own artistry and causes. You can contact the team at firstname.lastname@example.org
19 July – AiDU live from The Jam Jar